Ahn Graphics

Invisible Design

보이지 않는 디자인: 박현택의 디자인 예술문화 산책

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The value of design in our everyday lives

This book is an introspective on Korean design and contemplates the quality of the humanities in design through the question “Why and for whom do we design?” Park particularly, pays close attention to the functions and characteristics of various products that are widely used on a daily basis, referring to them as “invisible designs”. The book is made up of 24 stories about things, such as Post-it notes, wooden chairs, dustpans, stairs, restrooms, museums, black diamonds and Finnish furniture, as well as people, including Kim Jeong Hui(a well-known calligrapher and scholar of Korea’s later Joseon period), and Nam June Paik.

Park Hyun-taek

Majored in visual design at Hongik University and lectured at several universities before coming across the National Museum of Korea, where work has continued for over twenty years. While working in the fields of ‘museums,’ ‘design,’ and ‘culture,’ doubts arose about the fact that design was being absorbed only in external decoration.

Reevaluating design led to confronting the question of ‘why and for whom to design,’ rather than ‘how to design.’ This process led to the realization that design should not be a ‘technique of decoration,’ but a ‘style of daily life.’

Planned and published books include Old Design and Collection of Korean Traditional Patterns, while co-authored books include Is Design Poison or Medicine?, Form, and Design is Dead.
은 안그라픽스에서 발행하는 웹진입니다. 사람과 대화를 통해 들여다본
을 나눕니다.