Authors

Kim Eun-young

김은영

She started her career as a book designer at a design-focused publishing house and now works as a planner building on her foundation in design. As she strived to truly understand her work, she ended up writing her third book and became someone who shares knowledge in front of others. Although she has experienced design and publishing as professional fields, she places more emphasis on design and bookmaking as part of everyday life and general education. Since August 2012, she has been teaching bookmaking classes at Hongdae Sangsangmadang. Her published works include 29 Basic Principles of Good Document Design and InDesign, Editorial Design (co-authored).

Kim Eun-young의 책

다른 사람들

Edo Smitshuijzen

정부와 기업 클라이언트를 대상으로 다수의 중요한 대규모 아이덴티티 및 사이니지 프로젝트에서 디자인 책임자로 일했다. 그의 디자인 작업은 네덜란드 그래픽 디자인의 독특한 위상 정립에 일조한 바 있다. 저자가 개발한 기능별 종합 사이니지 패널 시스템은 디자인 클래식으로 자리 잡았고 지난 23년간 전 세계 시장에서 판매되었다.
Sosun Park

With a background in media, theater, and programming development, she uses technology as both material and inspiration for her creative work. As a developer and artist, she creates content that merges technology and art, sharing her work across various social media platforms. Furthermore, she maximizes the unique characteristics of technology and the web as mediums, designing interactive experiences that engage audiences and encourage their participation.
Hwang Su-hyun

A journalist for The Hankook Ilbo , she majored in Clothing and Textiles at Hanyang University. Her career spans magazines and weekly publications before transitioning to a daily newspaper, where she has been working as a journalist for a decade. Her reporting began with fashion and has since expanded to cover architecture, art, food, design, publishing, and pop culture. In 2014, she wrote the serialized feature Living in Small Houses , introducing compact homes across Korea. With a natural …
Lee Eun-ho

Lee Eun-ho is a graphic designer at Toss. He plans and creates all visual areas of TOSS. He focuses on the visual consistency of TOSS graphics by establishing and spreading the visual identity based on the emoji font ‘TOSSPACE’.
Saras D. Sarasvathy

Saras D. Sarasvathy (born 1959) is an American entrepreneurship professor and recipient of the 2022 Global Award for Entrepreneurship Research. She is currently the Paul M. Hammaker Professor in Business Administration at the University of Virginia Darden School of Business and the Jamuna Raghavan Chair Professor in Entrepreneurship, Indian Institute of Management, Bangalore. She serves on the editorial boards or as associate editor of several academic journals as well as serving as an outside …
Chung Yeon-shim

Chung Yeon-shim is professor of Art History and Theory (예술학과) at Hongik University in Seoul, South Korea. She received her Ph.D. in art history at the Institute of Fine Arts, New York University. Dr Chung’s research interests encompass both modern and contemporary Western and East Asian art. Before teaching at Hongik, Dr Chung was an assistant professor at the Fashion Institute of Technology in New York City and a researcher for the exhibition The World of Nam June Paik at the Guggenheim …
Kim Eun-hae

Born in Daegu, South Korea. She graduated from Hankuk University of Foreign Studies and earned his PhD from Charles University in Prague. She has taught Slavic languages and culture for many years at Yonsei University and Korea University. She has worked as an interpreter in the field of bilateral exchanges, including the Korea-Czech Republic summit. She fell in love with art, especially painting, when she realized that art is about human emotions such as desire, frustration, anger, and …
Irene Korol Scala

Mentor, author, and passionate advocate of great type and thoughtful messaging, Irene pushes herself and her team to refine the craft of visual story-telling and developing brand authenticity. Her credentials include a prestigious degree and full-tuition scholarship from The Cooper Union for the Advancement of Science and Art, where she had the opportunity to study with educators such as Paul Rand, Lou Dorfsman, and Milton Glaser. Irene went on to postgraduate study at The Bezalel Academy of …
Paul Rand

1914–1996. Graphic designer, art director, book designer, children’s book author, and design educator. A second-generation Jewish American, he studied at Pratt Institute and Parsons School of Design. Beginning with media promotion and magazine cover design, he expanded into roles as an art director for advertising agencies and worked extensively in packaging, book illustration, typography, and corporate branding. He designed logos for major companies including IBM, ABC, UPS, and NeXT. A …
Kashiwagi Hiroshi

Design critic. Professor Emeritus at Musashino Art University and Honorary Fellow at the Royal College of Art. Born in Kobe in 1946. Graduated from Musashino Art University. After working as an editor, became an associate professor at Tokyo Zōkei University in 1983. Started at his current position in 1996. His works include Design no 20 seiki (The 20th Century of Design) (NHK Shuppan, 1992), Housework no seiji gaku (The Politics of Housework) (Seidosha, 1995), and Nichijitsu no bunka shi (The …
Lee Hyun-song

A designer in the Brand Strategy Team at Hyundai Department Store, actively involved in infusing vitality into the brand through various activities such as brand positioning and campaigns across multiple media platforms. She is particularly interested in effectively communicating the brand’s direction to customers through design, exemplified by projects like the opening of The Hyundai Seoul.
백인산

After graduating from Sogang University with a degree in History , they earned both their master’s and doctoral degrees in Art History from Dongguk University . Since 1991, they have been cultivating a deep understanding of Korean history and culture at Kansong Art Museum , where they have been actively lecturing and writing, particularly on Joseon-era painting and Korean art. Currently serving as the Director of Research at Kansong Art Museum , they also teach Korean and East Asian art at …

Kim Eun-young

김은영

Edo Smitshuijzen

Sosun Park

Hwang Su-hyun

Lee Eun-ho

Saras D. Sarasvathy

Chung Yeon-shim

Kim Eun-hae

Irene Korol Scala

Paul Rand

Kashiwagi Hiroshi

Lee Hyun-song

백인산